Who is Marie Claire?
Founded in Paris in 1937, Marie Claire has grown into one of the world’s most influential women’s magazines, reaching more than 80 million readers across thirty international editions. In France, the print version remains a news-stand icon, while marieclaire.fr attracts millions of monthly visits with a unique mix of fashion, social issues and activism. For an independent label, landing on their radar is a seal of credibility.
How did our story reach their homepage?
It started with one email. A fashion editor intrigued by our made-to-order model and ultra-local Barcelona supply chain sent a list of probing questions—material origins, workshop wages, carbon footprint. True to our transparency pledge, we opened every door: photos, figures and factory tours. After several interviews and an editorial board review, Marie Claire devoted a full feature to “a gentle revolution in ethical, local and uncompromising fashion” : Pamuuc.
What the article highlights
Well-cut, lasting essentials
The piece praises our clean silhouettes and certified organic fibres—ideal for a capsule wardrobe.
Short, local supply chain
All workshops sit within a 30 km radius of Barcelona; the magazine calls it a rare feat in today’s industry.
Made-to-order production
Marie Claire explains how producing only after purchase eliminates overstock and textile waste.
Total transparency
The editors spotlight our open cost breakdown and public partner list—proof that style and ethics can coexist without marketing gloss.
Why this feature matters—for Pamuuc and for you
Appearing in Marie Claire France is more than a press badge; it signals:
- Boosted credibility with French, Belgian and Luxembourg readers who trust the magazine’s rigorous editorial line.
- Cross-border visibility toward Germany, where Marie Claire is relaunching a premium edition.
- External validation of our choices—organic cotton, linen, local workshops—that reassures newcomers to ethical fashion.
- B2B doors opening: eco-fashion fairs, “test & learn” influencer requests, and talks with like-minded concept stores.
What it changes for sustainable fashion
When a mainstream title backs a made-to-order brand, it broadens the conversation. Producing less but better becomes a desirable norm, encouraging:
- Consumers to question origin and quantity before they buy.
- Media to treat ethics as seriously as style.
- Conventional brands to rethink supply chains to stay credible.
Welcome, new readers!
If you found Pamuuc via Marie Claire—welcome! On our Sustainability Journal you’ll find wardrobe guides, artisan interviews and yearly impact reports. Ready to act? Explore our cotton-linen collection—always cut to order, never over-produced.
Read the full feature on Marie Claire
Head to marieclaire.fr for the original article. Happy reading!
